On-page SEO is the process of improving your site’s visibility in search engines. It includes optimizing content, images, titles, and internal links. These factors work together to improve your search rankings and give users a better user experience.
When you’re using on-page SEO, it’s important to remember that a good site won’t get you to the top of the SERP without a little bit of extra effort. For instance, you won’t be able to rank for a keyword like “best climbing shoes” if you don’t also optimize the page for products that feature that keyword. So, you need to do a bit of research on the keywords that you’re targeting.
Generally, the more quality and relevant your content is, the better your page will rank. There are many ways to evaluate your content, from the frequency of word combinations and synonyms to user intent. By taking these factors into consideration, you can optimize your content and get the most out of your SEO efforts.
Another way to improve your on-page optimization is to improve your website’s layout and design. The main goal is to make it easy for visitors to navigate your pages. This helps the user to experience the main content of each page.
Another factor you should take into consideration is your site’s speed. If your page is slow to load, it can cause a user to abandon it. In fact, studies show that about half of users will leave a page that takes longer than three seconds to load.